Narrated by Luke Perry of 8 Seconds fame, Cowboy Up: Indise the Extreme World of Bull Riding presents a fascinating examination of the sport's key players including bull riders, bullfighters, barrelmen, stock contractors, medical staff and even the bulls. Interviews include Tuff Hedeman, Cody Lambert, John Growney, Rob Smets and Dr. Tandy Freeman, just to name a few. Also plenty of up close explosive bull riding action.